4Kids Entertainment has established 4Kids Entertainment Home Video, Inc., to produce and market home videos in the United States for the exciting properties represented by 4Kids.

Home video products have quickly evolved into an important part of the retail merchandise mix, and the establishment of 4Kids Entertainment Home Video will enable 4Kids to offer retailers another important element with which to enhance and market licensed properties to consumers.

4Kids Entertainment Home Video launched its first home video products in Fall 2002.